More Vroooooom!

Eastgate Shopping Centre in Basildon, Essex have just undergone a £1.5 million redevelopment of their car park, with bigger and brighter bays.

Bryce Mennell were asked to create a marketing campaign to support this.

Our campaign was titled Essex Wide Bays - Don't leave your wheels anywhere else!

We hired a chrome Aston Martin DB9 (very James Bond!) and a Mercedes C63 AMG and travelled down to Basildon and directed a photoshoot with our friends at BGA photography.

With the photography and creative we ran the campaign across huge external banners, press ads, web graphics, leaflets, internal mall posters, bus rears, internal plasma screens and social media.

Sadly, we didn't get the chance to go for a spin in the cars!

Behind the scenes...

The weather was against us but we still managed to get some great footage for the new spring TV advert for St Stephen's. All the models clothes were selected, styled and shot at St Stephen's... using these local amazing models.

Watch out for the TV advert mid-April and keep an eye out for these two appearing on banners, bus sides and loads more around the city!

Music Legends at St Stephen's

Oh boy! St Stephen’s are celebrating 55 years since rock and roll legend Buddy Holly performed on the grounds of St Stephen’s, back when it used to be the ABC cinema. On Tuesday 19th March Bootleg Buddy will be performing, giving the audience a chance to relive those days.

We have just completed the branding for this event including logo, posters, centre front banner and much more. The branding ‘Music Legends’ is based around Buddy Holly’s iconic glasses and stands out from the crowd with its punchy typeface and bold colours.

We also created a photo opportunity board for all the Buddy Holly wannabes to have their 5 minutes of fame. We’re asking people to upload these photos to facebook creating social media interest in the event.

And if the 1950’s aren’t your thing, there will be more tribute acts appearing throughout the year at St Stephen’s including the Blondie tribute act on Saturday 23rd and Sunday 24th March.

So look out for more of our work for this event coming soon!

Rave on!

Patrington Haven Leisure Park

Patrington Haven is an award winning Leisure Park in East Yorkshire. We've just finished a folder complete with inserts and a handbook. Along side this we have designed leaflets to promote the fantastic health facilities on site and the delectable food available in the Country Club.